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IT Purchasing Goes Social

IT decision makers are flocking to social networks to learn and validate information about their B2B purchases. And it's changing the game for marketers. New research from Forrester, Research Now, and LinkedIn reveals what you need to know to reach this influential audience in today's social landscape.

IT Purchasing Goes Social Infographic

See how and why IT decision makers depend on social networks to inform every step of the purchase journey.

 

Recorded Webcast

Watch a recorded discussion about the results of this study.

 

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